• vendt

    hi i'm looking at a tag senna looks like the third edition watch in your pics but on the back it has gmt swiss air force 1860-2000 met automatic chronometer.there's no numbers stamped on it,is this likely to be genuine or a copy.thanks vendt

  • DC

    Hi. Hard to know without a photo (you can send it to info@calibre11.com), but doesn't sound right.


  • Mohd Nizam

    How much if I want to sell my 2001 Tag Heuer Ayrton Senna?

  • Will

    Hey there looking to buy a used but in good shape tag heuer senna watch. email me at aznblitzzz at gmail dot com.

  • Efrain

    Hi David!! I'm a Tag Heuer owner and I recently purchace a Analogue/ Digital TAG Heuer S/el watch.. Model CG 1122-0. Do yoy know where I can get the manual for this watch? Thanks a lot!!

  • http://www.rgholland.com Sean

    I actually had no idea about the origin of the MP4 moniker on Mclaren chassis, or that TAG and Ron Dennis had such a mutual involvement in each other's affairs. Learn something new everyday. I remember when TAG were official timekeepers for Formula One, and it is interesting (to me) that watch companies don't presumedly see any value in taking up that particular sponsorship role nowadays. I know Hublot is the official watch of F1, but the last company I remember being in charge of the times was Siemens and then nada.

    • http://www.calibre11.com David Chalmers

      Hi Sean. I suspect that- as with most things in F1- the answer is dollars. But yes, I agree that it seems a natural fit for watch companies, especially TAG Heuer.


  • drksyd

    Great article! Interesting to learn of the relationships with the auto industry as I am a huge car fan. I have a great wife that purchased a 4th limited edition Senna for me while on a trip to Vegas. It was a pre-wedding gift a whole year ahead of time as she knew I wanted a Tag. I love this watch and can't believe it's coming up on 8 years of service.

  • http://www.calibre11.com David Chalmers

    Thanks drksyd. A pre-wedding gift one year out?!? You are indeed a lucky man!


  • Pablo

    Hello David, I have enjoyed the article very much as well as the questions and answers from the participants. Today I have seen a 2001 Link edition new for 1500 euros. I really like the idea of having a limited edition. I already have a TG professional. Do you think it would be a good adquisition? Regards.

  • Jason

    That's interesting reading, the senna owned watch you talk about was my dads. The certificate was made by me just before my dad had to sell the watch.

    If you would like any other information before bonhams (scum) sold it, feel free to ask.

  • http://www.calibre11.com David Chalmers

    Thanks Jason- would love to hear more. Will send you an e-mail.


  • Steve Dunn


    I am looking at purchasing a used TAG Senna CT5114 and was curious as to if you happened to know the case diameter of the 5114 as opposed to a Se/l. I currently own a CG1120 and I know the case diameter is 41mm and it appears the CT5114 is slightly larger. Can you advise? Thanks for your time—

    Steve Dunn

  • http://www.calibre11.com David Chalmers

    Hi Steve- I believe its a 42mm diameter


  • Pingback: Have my eye on a Link Senna from 2003

  • Asif

    thanks for posting these pages. I have a 2004 Senna watch that is still in the box, unworn. I know value is subjective, but do you thing that these will appreciate, or just retain their original value? I bought it for my son who was born just prior in late 2003. Turns out he's a huge F1 fan and races karts now, with ambitions to be a professional driver. I will probably give it to him on his 18th birthday as originally planned, but it would be nice to know what its worth in todays money. Any pointers appreciated – thanks

  • http://www.calibre11.com David Chalmers

    Hi Asif,

    I'm not that sure on values to be honest. I thought I saw a NOS Senna watch (different version to yours) being sold on eBay for maybe USD3500?

    I think your idea of giving the watch to your son is a great one, especially as he starts his career the same way Senna did.



  • Ben

    Hi David,

    Aryton is also one if the reasons I have a passion for this brand and I was wondering if you would think they will be releasing a 20th anniversary edition watch? Wouldn’t mind getting my hand in the CAU 2012 orange if its not too chunky but maybe I should wait for a bit?


    • http://www.calibre11.com Calibre 11

      Hi Ben, took me a while, but I have an answer from the very top! No Senna edition next year unfortunately. The rights to produce a Senna-branded watch now sits with Hublot…


  • http://www.calibre11.com Calibre 11

    That's a really good question Ben. I haven't heard anything about it, but there is now a Senna range of TAG Heuer sunglasses, so there is some relationship there.

    I'll see if I can find anything out!


  • Pingback: The Senna S25.706C, Tag Heuer. Ayrton Senna wore this modified watch, then gifted it to a mechanic after losing the 1993 World Championship. | oldridezoldridez

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