Articles in the Business News Category
Business News, Other Watch Brands »
TAG Heuer and Zenith corporate functions have been merged under a new holding company, LVMH Swiss Manufactures SA. At the moment the changes are largely administrative, but it will be interesting to see whether the independence of the brands is compromised over time.
Business News, Monaco »
Over the last few weeks TAG Heuer has released a Monaco V4 iPhone application- the first TAG Heuer mobile application, or app- and offers some great video and photos of the new V4 Monaco. Far from being just a novelty download, the use of a dedicated mobile app is perhaps the most exciting new marketing channel for watch companies since the development of the internet itself.
Business News, Other Watch Brands »
A look at Omega’s new foray into the world of fragrances
Business News »
Decline in Swiss watch exports and the importance of Hong Kong and Singapore as global watch markets
