Articles in the Rotating System (RS) Disc Category
Grand Carrera, PVD, Rotating System (RS) Disc, Series Overview »
The launch of the Grand Carrera range in 2007 was a crucial one for TAG Heuer. Not only was it the first new series introduced since the S/el way back in 1987, but the new range had the tough task of pushing into a more premium segment of the market and to an older set of buyers, many of whom may have never owned a TAG Heuer before.
The importance of the series meant that it took four years to develop, with lead designer Christoph Behling telling Calibre 11 about the …
