TAG Heuer

TAG Heuer Watches

TAG Heuer was created in 1986 when the Techniques d’Avant Garde (TAG) acquired Heuer SA and changed the brand’s name to TAG Heuer. The new ownership set about revitalising the Heuer range, adding major new models, such as the Formula 1 and the S/el sports series.

TAG Heuer was briefly listed on the stock exchange, before being acquired by LVMH in 1999, where the brand joins Hublot, Zenith and Bulgari as the group’s key watchmaking brands. Techniques d’Avant Garde no longer has any involvement in the company, despite its name remaining.

RECENT ARTICLES

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In Depth review- Carrera Heuer-01 Black Ceramic Edition

As the Carrera Heuer-01 range continues to expand, we’ve been able to get our hands on one of the most anticipated models in the new range- the Black Ceramic Edition. Yes, we’ve had a phalanx of “blacked out” Carreras over recent years, but those have either been coated steel, titanium or carbon fibre, rather than ceramic. In fact, the Carrera Heuer-01… Read More

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First Look- Carrera Calibre 5 Ring Master Muhammad Ali Edition

TAG Heuer has launched a special edition Carrera in New York tonight as a tribute to legendary boxer Muhammad Ali. The Ali edition draws its inspiration from the 1957 Heuer Ring Master, a stop watch that featured seven interchangeable rings to allow different sports to be timed. There are two models of the Ali Carrera- a stainless steel edition of… Read More

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First Look- TAG Heuer Link Lady

TAG Heuer has just unveiled a total redesign of the Link women’s range which introduces a new case design for the Link series. Tracing its origins back to 1987- when the watch was known as the S/el- the new 2016 Link Lady will be released only as a 3-hand quartz watch and only in one size. That’s partly because TAG… Read More

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In Depth Review- Carrera Heuer-01 Rose Gold & Titanium CAR2A5A

The new Carrera Heuer-01 Rose Gold Chronograph (reference CAR2A5A) is the watch that fully demonstrates the thinking behind the next-generation Carrera design. Rather than being a traditional case made of only a couple of parts, the Carrera Heuer-01 is a modular design with 12 components, making it easy to launch new models by changing only a few components. The new Rose Gold… Read More

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First Look- 2016 Heuer Carrera Calibre 17 Panda Silver & Black

TAG Heuer has added another two colour variations to the Jack Heuer Carrera 80 family with the addition of Silver and Black models for 2016. Like last year’s Blue dial (ref. CV211A), these watches are not only a limited edition, but will only go one sale in two countries, so those looking to add to their collection of heritage-themed Carreras will need… Read More

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First Look- TAG Heuer Carrera Heuer-01 43mm

The evolution of the Carrera range continues apace with the launch of a second model to use the style and modular construction of the Carrera Heuer-01- the Carrera Heuer-01 43mm. As the name suggests, the easiest way to think of the new watch is that it offers a traditional dial in place of a Skeleton dial, combined with a smaller case… Read More

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In Depth Review- Aquaracer 300m Titanium Blue, Sand and Red Editions

Colour is one of the characteristics that has historically set Heuer/ TAG Heuer apart from other brands. Whether it’s the bright 1970s Montreal or the lurid colour palette offered on the 1980s Formula 1 series, TAG Heuer has never been afraid to step outside the monochrome region of the colour wheel. Or at least that how it used to be, because… Read More

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Hand On Review- 2016 Heuer Monza Calibre 17

The 2016 Heuer Monza 40th Anniversary edition is one of the most anticipated TAG Heuer releases for some time, and for those of you waiting to see and read more about the latest from TAG Heuer’s re-edition range, you’re in luck, because we’ve gone hands-on with the Monza for one of the first detailed  reviews. The 2016 model is an perfect… Read More

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Founded in 2009, Calibre 11 is the Home of Vintage Heuer and TAG Heuer Collectors, offering unparelelled insight, analysis and new about the worlds of TAG Heuer. Offering the largest collection of Heuer and TAG Heuer Catalogues on the internet, Calibre 11 also offers collectors a unique database to search through your watch's reference number and history.

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