TAG Heuer has saved a surprise for the second week of Basel, announcing plans for a new Tourbillon Chronograph movement based on the still-born Calibre CH80. The shocking news is the price, which is planned to come in at CHF14,900 (Swiss Francs). Yes, there is no zero missing before the comma- welcome to the Carrera Calibre Heuer-02 Tourbillon, reference CAR2A8Y
According to Revo-online the new movement runs at 4 Hz and has a 64-hour power reserve, less than the Calibre CH80 on which it’s based.
Design wise, the watch is clearly a close relation of the just-launched Carrera Calibre Heuer-01.
TAG Heuer has talked for some time about “democratising” its technology- both JC Babin and Stephane Linder spoke about a sub-$10,000 Mikrograph, but reaching this price point with an in-house tourbillon would certainly be an amazing achievement.
And of course the other point that this watch makes is that you shouldn’t expect TAG Heuer to abandon the advanced technologies and innovative movements under JC Biver’s stewardship, simply that there is clear pressure on the technical team to develop these innovations at an accessible price point.