TAG Heuer today has launched two new 2017 models to mark its partnership with Manchester United F.C. The tie-up was first announced in July 2016, with TAG Heuer appointed as the club’s Official Timekeeper and Global Partner- and now we have the watches to complement the deal.
While TAG Heuer has announced a range of partnership with various Football (or Soccer depending on your view of the world) players, teams and leagues, the link with Manchester United sits as one of TAG Heuer’s première global partnerships alongside Red Bull Racing.
There are two models in the range- a Carrera Heuer-01 and a Formula 1 Chronograph.
Carrera Heuer-01 Manchester United Limited Edition- CAR2A1J
The Carrera Heuer-01 is based on the all-steel 45mm Heuer-01 (Ref. CAR2A1W) with ceramic bezel, but this time with a black titanium carbide coating. The other changes from the standard model are:
- Red lume hour and minute hands
- Red TAG Heuer shield on the ceramic bezel
- Red numerals on the inner minuterie scale
- Red lume hour markers
- Steel hands on the 12 and 6 o’clock registers instead of red
- Red devil logo covering the 9 o’clock register
The watch also features a newly design rubber and leather strap based on the design of the Carrera Heuer-02t strap, but with bright red stitching.
There’s the option of either the black strap with red stitching (above), or this sensational bright red strap with black stitching
Formula 1 Manchester United Special Edition- CAZ101J
The second model is based on the 43mm Formula 1, this time with its steel case coated with titanium carbide to give the case a sporty, stealthy look- that is until you get to the bright red strap, which we’ll cover shortly.
The dial features a bright Red 12 numeral and minuterie scale, sweeping seconds and chronograph hands. Finishing off the look is the Manchester United club shield at the 6 o’clock register.
And now back to the strap- in this case a rubber strap that is based on the design of the ‘Legends” bracelet, a.k.a. the bracelet from the TAG Heuer Link series
The watch features a solid steel caseback with the Manchester United Crest.
Price and Availability- TAG Heuer Manchester United Editions
The Carrera Heuer-01 is limited to 1000 watches, each numbered, while the Formula 1 is tagged as a “Special Edition” and therefore will be available more widely. Despite the global supporter base, it appears that at this stage the watches will only be sold in the UK- at least, to date TAG Heuer has only confirmed UK availability. We’d expect that the 1000 Carrera Heuer-01s to sell quickly in the UK, but with wider availability for the Formula 1 Special Edition- again, we’ll update the post as details are confirmed.
And while you might think that these watches will only appeal to Manchester United fans-and we suspect you’re right- given that there are apparently 659 million supporters globally, we don’t think that will be a concern for TAG Heuer.