TAG Heuer has today in Miami launched two new Manchester United Edition watches- a Carrera and a Formula 1. Even the most ardent Mancunian would agree that there aren’t too many places on earth more different than Manchester and Miami, but there is a logic behind the choice of venue given the United team are now on their US Tour as… Read More
POSTED 31 Jul 2018
Formula 1
The Formula 1 was launched in 1986 and heralded the arrival of the new TAG Heuer brand. The design of the watch drew on the Swatch colour pallet for inspiration, offering a vast range of bold and bright colours. While the initial models were houses in a fibreglass case, the Formula 1 grew up over the years, adding stainless steel options.
In recent years, TAG Heuer added an automatic movement for the first time in what had always been seen as a entry-level quartz range.
In 2014 the Formula 1 case was changed for the first time since 1986, borrowing its design from the TAG Heuer Autavia of the early 2000s.
RECENT ARTICLES
In Depth Review- TAG Heuer Formula 1 Gulf Special Edition Chronograph CAZ101N
The roll-out of TAG Heuer’s Gulf-branded watches continues, with the 2018 Gulf Special Edition Formula 1 following hot on the heels of the two Monaco Gulf watches launched earlier this year. Like the Monaco duo, the watch carries the famous blue and orange colours of Gulf Oil, whose iconic livery was worn by the Le Mans winning Porsches of the… Read More
POSTED 01 Jul 2018
Introducing the Aston Martin Special Edition TAG Heuers
Yesterday at the 2018 Geneva International Motor Show TAG Heuer announced its new partnership with Aston Martin, and now less than 24 hours later, we can bring you the first photos of two Aston Martin-branded watches that accompany the deal. The two companies are already partners at the Red Bull Racing Formula 1 team, where perhaps confusingly, Aston Martin is… Read More
POSTED 07 Mar 2018
New Arrival- TAG Heuer Formula 1 Calibre 6 Automatic
We have a new mechanical Formula 1 for 2017, with a trio of new Calibre 6 models. The new Formula Calibre 6 is a subtle update to the model first introduced in 2014, with an updated dial, bezel and a larger case marking out the new comer. And in keeping with TAG Heuer’s commitment to aggressive pricing, the newest Formula… Read More
POSTED 23 Jul 2017
In Depth Review- 2016 TAG Heuer Formula 1 Senna Watch & Chronograph
The use of ambassadors by watch brands is a sensitive and sometimes controversial topic among watch lovers. When selected carefully, the best ambassadors can be an incredibly powerful addition to the brand and many of the very best partnerships have lasted decades. So in the case of TAG Heuer, it was a welcome return when in 2015 the brand announced… Read More
POSTED 18 Feb 2017
First Look: 2017 TAG Heuer Manchester United Carrera & Formula 1
TAG Heuer today has launched two new 2017 models to mark its partnership with Manchester United F.C. The tie-up was first announced in July 2016, with TAG Heuer appointed as the club’s Official Timekeeper and Global Partner- and now we have the watches to complement the deal. While TAG Heuer has announced a range of partnership with various Football (or Soccer… Read More
POSTED 09 Feb 2017
In Depth Review- TAG Heuer Formula 1 Blue Dial Chronograph and Watch
TAG Heuer’s Formula 1 range has added a pair of blue-dial models for 2016, which gives us a good excuse to revisit the Formula 1 series. The F1 series kicked off way back in 1986, with the most significant change in the model’s history coming in 2015 when TAG Heuer introduced a new case based on the 1970s Autavia. Now,… Read More
POSTED 18 Sep 2016
In Depth Review- TAG Heuer Formula 1 Red Bull Edition
Today at the Monaco Grand Prix, TAG Heuer has announced the 2016 Formula 1 Red Bull Edition, the first watch that celebrates the partnership between TAG Heuer and Red Bull Racing. While the watch is only shown for the first time today, we’ve already had the chance to spend some quality time with the new chronograph to bring you the… Read More
POSTED 29 May 2016
First Look: 2016 TAG Heuer Indy 500 Carrera, Formula 1 and Connected
Next weekend is an important milestone for one of the premier events in world motorsport, as it will see the running of the Indianapolis 500 for the 100th time. Even people who don’t follow motorsport closely will generally know of three races- the Monaco Grand Prix, the 24 Hours of LeMans and the Indy 500. While early races were held… Read More
POSTED 22 May 2016
30 Years of TAG Heuer- The 5 Most Important Watches
This year marks an important milestone for TAG Heuer, albeit one that so far has gone unrecognised and unnoticed by the entire watch world: 2016 is the 30th anniversary of TAG Heuer. The brand’s origins of course stretch back to 1860, and for the first 125 years the watches and timers produced by the company carried the famous “Heuer” name. The reason for the… Read More
POSTED 22 Apr 2016
LOAD MORE STORIES